Where the story goes live
Website
A live website that shows buyers what you do, the moment they land.
Custom designed and written, built on a CMS you own, shipped live on your domain by the end of Week 3.
- SEO basics
- Analytics
- Contact form
- Cookie consent
01 / Why this matters
Your website is what your buyer judges you on, the moment they land.
Your website is the one place all of it goes public. It's the page people actually visit.
Build it on a position that isn't locked and it's always a little off. A headline that's nearly right. A line about what you do that went stale three months ago.
So it sits there. Slightly wrong, slightly old, too annoying to fix.
02 / The artifact
What you actually walk away with.
A finished website, live on your own domain. Two parts.
Complete website, shipped live
Custom-designed pages written in your voice, not dropped into a template, built on a CMS you can edit yourself, live on your real domain and ready for traffic.
In practice A homepage that opens with the problem your buyer feels, in their words, instead of vague tech language.Site Essentials, included
The parts every B2B site needs and nobody enjoys building: built to be found by Google and AI answer engines, a working contact form, analytics, the legal pages (terms, privacy, cookie policy), and a cookie consent banner for European visitors.
In practice A site the next generation of search can read and quote, not just a page that loads.- SEO basics
- Analytics
- Contact form
- Cookie consent
03 / The process
From design direction to live.
You pick a design direction Monday of Week 2, then sign off on the website copy and the design before either gets built on, so nothing expensive is poured on a wrong turn. The next week the site goes live on your domain, and Gate 2 closes the engagement.
04 / Where it goes live
The website is where every decision shows up in public, at once.
Positioning, content, and voice are decisions. The website is where they all show up in public, at once. It holds together because the positioning was locked first and the copy was written from it, not patched on after.
Get your site live in three weeks.
Book a call to see if Day Zero fits what you're building.